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News & Updates
- Lots of small business owners frustrated with Facebook contact me for help. They’ve tried boosting their posts. They’ve moved past their tech-phobia and created campaigns in Power Editor. And many who call have had some ad success and are even happy with their costs-per-lead. Yet, Facebook is still a losing proposition for them. And the blame lands with a thud on Facebook’s doorstep. I love it when the solution is an easy fix to their [...]
- With over 1.5 billion users, Facebook ads continue to be one of the best ways to market your service or product online. But if you simply use Facebook ads during a launch, chances are, you’re spending a lot of money on advertising to create a lead list from an audience who hasn’t heard of you yet. But what if I told you there was a way to spend less money on the same Facebook advertising, and increase your conversion, all before you are even [...]
- Your website, email lists and social media sites are some of your business’ most important assets. Protecting them should to be a priority. Cyber security incidents increased 48% from 2013 to 2015 and we’ve seen several more major incidents in 2015, so the trend continues. A recent example really caught my attention. Recently, the major health, fitness and business coach Chalene Johnson (chalenejohnson.com) was hacked. The [...]